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Explainer | Predatory Pricing

Posted by Abhineet Nayyar, and Isha Suri at Dec 23, 2024 12:00 AM | Permalink

Filed under: Researchers at Work, Digital Competition, Antitrust

Who doesn't love discounts? After all, that is what got so many of us on the internet for the first time. And yet, earlier this year, the Ministry of Corporate Affairs, in its draft Digital Competition Bill, mentioned 'Pricing/Deep Discounting' as one of the Anti-Competitive Practices, or ACPs, that the draft Bill relies on. Does this mean that discounting or pricing can be anti-competitive? If so, how do we identify this form of predatory pricing?

In this Explainer, we explore the practice of 'Predatory Pricing' and unpack it not just for legal practitioners and antitrust authorities, but also for lay people whose reliance on BigTech platforms continues to increase every day."

Credits

Conceptualisation and research by Abhineet Nayyar and Isha Suri

Design by Chris

Click here to see the explainer.

Filed under: Researchers at Work, Digital Competition, Antitrust

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Abhineet Nayyar, and Isha Suri

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